Hi. We’re MCW Events.
We Make Moments Matter.
WHAT WE DO
The world needs more experiences that connect people, strengthen communities, and move businesses forward.
MCW Events partners with organizations to design, operate, and evolve experiences that matter. From global conferences and customer events to executive programs and incentive experiences, we help clients navigate complexity with confidence.
We combine strategy, creative thinking, operational excellence, and deep industry expertise to bring ideas to life and ensure every detail supports a larger goal.
Whether you're gathering hundreds or thousands of attendees, we help create experiences that people remember and organizations value.
STRATEGY &
PLANNING
You don’t build a house without an architect, right? MCW is the architect for your events.
PARTNERS &
SOURCING
We're your one-stop shop for everything from the ideal partners to the perfect hotels, venues, and destinations.
DESIGN &
PRODUCTION
Creating a successful event means using technology to create unique and memorable experiences.
EXPERIENCE &
ENGAGEMENT
We're always looking for new ways to bring your story to life through experiences that express your core values.
OPERATIONS &
LOGISTICS
This is the core piece of the event to ensure all is running smoothly.
WHAT WE'VE DONE
Over the years, we’ve curated and executed a diverse range of extraordinary events, showcasing our passion, creativity, and commitment to delivering exceptional experiences. These case studies are just a peak behind the curtain for a few of the moments that we helped create. From global conferences to indulgent incentive programs, we’re passionate about creating lasting impressions and bringing your vision to life.
TWITCHCON ROTTERDAM
SLACK FRONTIERS TOUR
GITHUB GALAXY
PAYLOCITY PRESIDENT’S CLUB
TABLEAU PRESIDENT’S CLUB
TABLEAU CONFERENCE
INVISION IRL
The Ritz-Carlton Kapalua is truly a hidden gem, with its lush and striking surroundings that are so very Hawaiian in feel. The colors and warmth of the landscape are truly breathtaking. The guest experience was one of being well looked after and feeling recognized. We created an aura of complete relaxation to ensure the guests felt seen and recognized. From shaking hands with the CEO by the pool to hiking a rainforest or taking a sunrise mountain bike ride to Haleakala to hitting the links at one of Kapalua’s two championship golf courses, we ensured that Paylocity's guests went home with memories to last a lifetime.
KEY ACHIEVEMENTS
- Booked and arranged air travel for 425 guests from within the US with only a three-week booking window
- Successfully accommodated all special air requests
- Came in at budget for air travel
We took 400 global attendees to the jungle in Costa Rica and threw a custom designed enchanted forest party in a grove of ancient trees on the beach. We lit up the tree tops with lanterns and Swarovski Crystal chandeliers and built a dance floor on the sand, because the client wanted to dance under the stars. We created a choose your own adventure program and allowed our guests to select based upon their own interests.
KEY ACHIEVEMENTS
- 423 Global Attendees
- 6 days, 5 nights, 2 parties
- 100 Swarovski Crystal Chandeliers
- 100% locally-sourced and produced amenities
MCW Events enjoyed working with Tableau Conference from its early days until 2022, growing from 1,200 to 25,000 attendees. Our success grew from a close partnership with similar goals and a deep understanding of the Tableau community. Super solid logistics planning and strong venue/vendor relationships helped us achieve our collective goals. MCW Events gained our vendor's buy-in by giving them context and the WHY. Significant critical thinking and clear communication allowed for growth and scaling while putting the attendee experience at the forefront. Every problem was reviewed through this lens to ensure success.
KEY ACHIEVEMENTS
- 20,000 Global Attendees
- 65+ Hotels Managed
- 6 Mardi-Gras Floats at the Welcome Reception
- 2,000 steps from one end of the convention center to the other (1 mile)
MCW Events developed the hospitality program for the invited streamers while onsite at TwitchCon. We supported all the streamers and the account representatives from the time they arrived in Rotterdam until they returned home, including registration/badging, coordination between venues, and general logistics. We were proud to act as the bridge between the streamers and the TwitchCon team to ensure they were fully supported.
KEY ACHIEVEMENTS
- 2 beautiful curated, designed lounges
- 200+ streamers & guests
To address high attrition rates coming out of the pandemic, we developed contingency plans for our London and Sydney events. These included reserving extra seating and pre-planning stand-by queues for over-subscribed sessions. We also accounted for skittishness around COVID by estimating 5-10% additional seating for attendees who don't want to sit next to each other. We were prepared to adjust room layouts if necessary to ensure a comfortable experience. Despite these concerns, both events were successful, and we were delighted with the turnout. The Sydney event was also blessed with perfect weather.
KEY ACHIEVEMENTS
- The first Sydney tour for Slack hit 98% capacity, with full event spaces and large groups mingling outdoors on the patio.
- The Roundtable sessions at the London event, rolled out globally for the first time, were a big success, with all tables full and many lively discussions.
The Brand, Campaigns, and Event Experiences Team at GitHub contacted MCW Events to help implement and drive a new event concept. GitHub Galaxy is a combination event series, starting with a regionally focused Digital Event, followed by 9 in-person one-day events across AMER, EMEA, and APAC. Galaxy is designed in partnership with the Revenue and Regional Field Teams to help drive local connections with their critical in-region enterprise + mid-market customers. GitHub saw the opportunity to take the 'let us come to you' approach to the regions, showing customers their importance to the brand and ensuring the content is accessible for customers who are still not ready to meet in person through the Digital Event.
KEY ACHIEVEMENTS
- On Schedule: By looking at this as a portfolio of events vs. multiple single events, we have kept on track in all aspects of planning, which led to a sense of ease across the planning teams.
- Budget: We’ve managed spending by finding vendors in their respective fields that float across all events. For instance, we engaged one vendor for all Audio/Visual/Internet and Power needs so that the same request would go to all venues and be adjusted for each size and space requirement.
As a fully-distributed company, InVision embodies the remote work culture and lifestyle. That what makes their in-person gatherings special. So, when InVision wanted to create a 4-day get together for their worldwide team, then came to MCW Events. We brought the global team together for a week of rich content and team building using a Summer Camp theme. We chose a location we could take over and brand with InVision Pink and Summer Camp themed signage. Then we built and created a week of inspiring keynotes, afternoons of team building, break-out sessions, and a Summer Camp club house with nightly activities and entertainment. We even branded meeting spots where “serendipitous“ moments of connection could occur.
KEY ACHIEVEMENTS
- 800 Global Attendees
- 200 Pink Blankets (Bought on the fly to keep attendees cozy during an unexpected cold snap)
- 122 of sessions
- 1 Waterslide Park Takeover